SIZING YOU UP - WARDROBE REFRESH | Design With Victoria illustrated

Full Name

Email

Tell me your Business Name & Tagline (if have one) and the reason behind them

Tell me who designed your logo

Myself

A Non-Designer Friend

A Friend who is a Designer

Hired Graphic/ Brand Designer

Tell me did you pay for your logo

YES

NO

Tell me did you own copyright to logo/ have permission to alter design (I don't want to step on other designer toes nor risk breaching copyright laws)

YES

NO

STEP 1: SIZING YOU UP - You have probably fallen into a mismatched mess because you have gone straight to design rather then working out a picture of what your business should look like first!

SIZING YOU UP - Niching down exactly WHO you are targeting, your ONE ideal buyer will also build a better picture from how your Brand makes people feel!

YOUR W.O.W - Tell me why oh why would someone choose you over a similar business/ Why are you different?

If you completed my 'What's Hanging on Your Brand Wardrobe™ ' Brand Discovery Tool Quiz ...What is your suggested signature collection?

WHAT does your ideal buyer tend to value the most...

Now add a second choice from above...

THE RIGHT FIT - I need to look at what visuals you have in place to see if they were they right choice or not. Please tell me the colour codes & any font names used in your visual designs ie logo, social media post, business stationery

THE CO-ORDS- LOGO SET - I will explore your current design, check the quality & redraw if needed, add more layouts if you stuck with 1 image & make any alterations necessary so your logo is doing it's job.

Now add a second choice from above...

THE CO-ORDS- LOGO SET - I will explore your current design, check the quality & redraw if needed, add more layouts if you stuck with 1 image & make any alterations necessary so your logo is doing it's job.

THE LABEL - Your fonts are your brand voice but the wrong ones or too many turn people off. I will explore the type you have been using and suggest an alteration is necessary please tick the lettering style you are open to

STEP 2: THE DESIGNER EDITIONS:

Tell me your what Add On Design Application your require for your business - I will apply your staple elements to these eye-catching statement pieces that serve as a focal point, instantly drawing attention and elevating your Brands signature look * ADDITIONAL COST

THE DIGITAL COLLAB (web & social elements) check this box if you will be showcasing your business via social media/ or a website

Tell me which social media platforms you use and add any social handles/ website links

THE DIGITAL COLLAB (editable Canva templates) check this box if you require designs to be added to the Canva app so you can edit yourself

Tell me which designs you want to be able to edit yourself ie social media posts, banner/ cover pics, business stationery designs, customised pdfs etc

THE PHYSICAL COLLAB (business stationery, worksheets/ colouring pages) check this box if you require set designs (non editable) sent as pdfs via email

Tell me which designs you require ie infographics, set social media banner/ cover pics, leaflets, stickers, invoice, letterhead etc (I will need dimensions)

THE PHYSICAL COLLAB check this box if you require set designs to printed on marketing products

Tell me which designs you require and what for ie signage, roller banners, mug designs, t-shirt designs etc ( I will need dimensions)

THE PHYSICAL COLLAB check this box if you require set designs for packaging

Tell me which designs you require and what for ie boxes, bags, labels, repeated brand patterns, belly bands etc (I will need dimensions)

Please upload your existing logo file/ images here plus examples of any other visual design you have that's a bit of a mess including Canva links

STEP 3: THE PRICE TAG - Once I have taken in this information I will send you a personal quote, once agreed I will invoice you for full payment upfront, before adding you to my to do design list (approx 4 - 6 weeks turn arround once full payment received) thank you

SIZING YOU UP - VISUAL iDENTITY PRINCIPLES: