Brand Design with Victoria illustrated
You have a business but what should it to look like?
Over half the population are visual learners with a third shopping online so a visual appealing
BRAND that works both digitally and in print is a must!
First working out your BRAND iDENTITY - your "why?", "how?", "what?" and exactly "who?" you are targeting will give you a sense of how your BRAND makes people feel... leading inevitably to a picture of what your business should look like and this is where I come in, designing and illustrating your
VISUAL iDENTITY, the BRAND BITS & BOBS your audience will see!
You may at first think a logo is all you need but take a look at investing one of my BRAND WARDROBES to give a clearer BRAND MESSAGE and ensure consistency throughout your graphic design pieces.
Each "wardrobe" price includes the Brand Essentials (Logo, Brand Colours, Brand Fonts & Brand illustrations) you can then choose to add Statement Pieces for an additional cost from my designer collections
(On-line Designs, Editable Canva Designs, Business Stationery, Designs for Print and Packaging).
*Please note I do not offer physical printing only digital designs will be provided
BRAND iDENTITY VERSUS
Think about designing a "wardrobe" of essential pieces for a famous celebrity
...BRAND iDENTITY is their persona and VISUAL iDENTITY is their styling/clothing, they need to work together at public appearances !
Design wise each item of clothing represents different BRAND VISUALS encapsulating that all important BRAND MESSAGE, this will be what people are gossiping about!
(What they wore & how they worked it!)
(Boring Technical Bit#2 ) This collection of visuals will help tell people about your business and in time, with consistent exposure will earn you BRAND recognition plus a more emotional connection with your target audience.
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How do I
STEP 1
CHOOSE YOUR BRAND WARDROBE (starting price)
Filled with the brand essentials, these are foundational visuals that offer versatility and
are core pieces for a consistent BRAND STYLE
From £300
Already have a logo?
You are happy with your existing logo/ have concept ready to draw up no alterations needed,
I will build your brand around it
From £400
Need logo tweaking?
You are unhappy with your existing logo or concept sketch so need some alterations. I will tweak your logo first before drawing up the rest of your brand visuals
From £700
Don't have a logo?
You don’t have a logo and not sure where to start, I will draw up a bespoke logo design before the rest of your brand visuals
STEP 2 (additional cost)
CHOOSE YOUR DESIGNS ADD ONS
These are eye catching statement pieces that serve as a focal point, instantly drawing attention and elevating your brands overall look
THE ON-LINE COLLECTION
Set includes profile pic, platform banners, story/post backgrounds & non-editable social post starter set £25
THE EDITABLE CANVA COLLECTION
Choose items such as social media/infographic templates, presentations, lead magnet,
worksheets, planners, editable business stationery to be set up in the Canva Design App
£ Personal Quote
THE BUSINESS STATIONERY COLLECTION
Choose designs such a cards/ leaflets/ stickers/ invoices
£Personal Quote
THE FOR PRINT COLLECTION
Choose designs for roller banners, signage, mugs
£Personal Quote
THE PACKAGING COLLECTION
Choose designs for boxes/ bags/ labels
£Personal Quote
STEP 3
WHAT TO WEAR?
Fill in the “Brand Design With Vi" form above to give me an insight into how your business should look, to draw in the right crowd
STEP 4
THE PRICE TAG
I’ll tot up your choices and send a final personal quote followed by an invoice once price confirmed
STEP 5
THE TRY ON
Once I have received full payment I’ll propose one rough concept and make any alterations until we get the best fit for your brand
STEP 6
THE TIME TO DESIGN
I’ll draw up your visuals, send updates and make final alterations, THE BRAND ESSENTIALS include
THE STAPLES - 3 PIECE LOGO SET
THE STYLING - BRAND COLOURS & FONTS
THE ACCESSORIES - BRAND ILLUSTRATIONS
THE STATEMENT PIECES - ANY CHOSEN ADD ONS
STEP 7
THE DELIVERY
I will email your visuals as png images, and a pdf file with svg graphics, other files are available on request
HOW TO WEAR IT
I will provide a BRAND STYLE GUIDE for consistency
WHERE TO WEAR IT
I will provide examples of how your pieces can look styled right
Turn around time is approx 4 weeks depending on my current to do list
*Please note I do not offer physical printing only digital designs will be provided
